Carrefour and Procter & Gamble team up in the metaverse
Carrefour has partnered with Procter & Gamble for what is billed as “the first joint retail / FMCG brand experience in the metaverse”.
This involves the latter’s Mr. Clean brand.
In a post on LinkedIn, Elodie Perthuisot, Chief E Commerce, Digital Transformation and Data Officer and EXCOM member of Carrefour, said: “Thanks to their Lab, we are both offering Carrefour customers a marketing activation of a new style, including gamification, immersion, Web3, all with a Mr. Clean like you’ve never seen it before. “
He added: “This is a test to renew classic advertisements and activations, create a link between the metaverse and e-commerce and above all receive feedback from our customers to evolve this experience.”
The Żabka group reaches the milestone of autonomous Nano stores powered by AiFi
Polish convenience giant Żabka Group has opened its 50th store Żabka Nano without cases.
These leverage artificial intelligence-based computer vision technology created through cooperation with AiFi.
In a LinkedIn post, Patryk Powierża, Żabka Nano Growth, said: “BOOM! Shop number 50 has opened
“About a year after the opening of the first independent store, we have reached the milestone of 50 stores.
“That number strengthens our position as the largest self-contained retail chain in Europe. You can easily estimate a week – now new shop. It’s huge!”
Circ raises over $ 30 million with the support of giants of the apparel and technology industry
Circular fashion company Circ secured over $ 30 million in Series B funding.
This was led by Breakthrough Energy Ventures, founded by Bill Gates, with additional investments from new partners, including Inditex, Milliken & Company and Lansdowne Partners.
Among the previous investors who also participated 8090 Partners, Alante Capital, Card Sound Capital and Marubeni
Circ has developed a technological system that returns clothes to the raw material from which they were made. So far it has raised a total of $ 45 in total.
Boots INNOVATE is launched in partnership with TCS and focuses on emerging technology
Boots UK has launched a new INNOVATE workspace in partnership with TCS at its Nottingham headquarters.
The goal is to encourage and cultivate a startup culture. INNOVATE was designed to be an agile incubator that combines creative space with the best of talent and evolving technology.
Five questions about retail technology for Swapi’s Pete Howroyd
RTIH asks major players in the retail tech space for their views on the industry and casts a random question to keep them alert. This time, our five questions go to Pete Howroyd, founder and CEO of Swapi.
DPD and Cartken move autonomous delivery robots in Milton Keynes
DPD will begin deliveries of autonomous robots in two Milton Keynes neighborhoods as part of a process with Cartken.
The DPD-branded robots, which will operate out of the company’s Knowlhill depot, will navigate the traffic-free network of Redway City to access the residential neighborhoods of Shenley Church End and Shenley Lodge.
Powered by AI technology, the robots are currently “learning” the routes and will therefore be able to find their way to delivery addresses, completely autonomously.
Cartken’s technology is currently used by Mitsubishi Electric in Japan and Grubhub in the United States.
Blockbuster returned from the grave, connected with the NFT move
Blockbuster is back in action. Well, kind of …
For millions of people, weekend nights in the 80s, 90s, and 2000s meant popping into their local Blockbuster and renting a movie or three.
Then the streaming happened and, yada yada yada, the company filed for bankruptcy in the United States in 2010. Today there is only one store left on the planet, in Oregon.
In July, his Twitter account tweeted for the first time in two years.
“We are back from the grave …” he said, along with a GIF of a zombie rising from the grave.
So what could all this mean? Click here to find out more.
Getir UK offers free Lurpak butter as shoppers complain about rising prices
Fast food delivery company Getir has distributed Lurpak butter free of charge in the UK.
The product went viral when Brits took to social media to reveal how much its price has risen in various supermarkets.
The obsession peaked this month, causing mainstream media headlines to abound, with a 1kg tub of Lurpak spotted for £ 9.35 by one person.
Getir shoppers could go to its app and receive a free tub of butter delivered straight to their doorstep when they’ve spent as little as £ 20.